At the recent SuperZoo conference in Las Vegas, True Leaf Pet unveiled two new hemp-based products for pets: True Hemp Sticks and True Hemp Oil. The new products will provide customers new ways to deliver the benefits of hemp to their pets.
Hemp is the main functional ingredient in each of the True Hemp products. It provides a source of Omega 3, 6, 9 and also GLA – a substance known to support the body’s response to inflammation. Other active ingredients are added to support the functionality of the hemp in each formula, including innovative ingredients like green lipped mussel from New Zealand, DHA from algae and an amino acid from green tea for a calming effect.
True Hemp Sticks contain the same levels of hemp and other active ingredients as the company’s signature True Hemp Chews. They are grain-free with salmon for added omega 3s and are formed into a rigid ‘stick’ shape.
True Hemp Oil is an innovative blend of hemp, coconut and salmon oil that can be added directly onto a pet’s daily food. The unique formulation provides beneficial omega 3 from both plant and ocean sources, plus MCTs (medium chain triglycerides) from liquid coconut oil.
It is expected that True Hemp Sticks and True Hemp Oil will be available throughout North America later this year.
True Leaf Pet now offers a full range of products that provide support for joint function, calming and overall good health for pets in a variety of formats. It is expected that the additional product formats will help to increase retail shelf presence and order sizes. For more information on True Leaf Pet and their products, visit http://www.trueleaf.com.
Zimtu Capital is a founding shareholder of True Leaf Medicine International Ltd. (CSE: MJ) (parent company of True Leaf Pet), and owns 2,611,563 common shares and 1,025,000 share purchase warrants (as at August 12, 2016).
For more information on Zimtu Capital and our equity holdings, visit www.zimtu.com.
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